Engagements
Fixed scope. Fixed date. No long-term contracts.
Four ways we work, each with a defined deliverable and a delivery date. The fee is scoped to your firm and agreed in writing before anything begins — and it does not move once it has.
Engagements
Website in 14 Days
A conversion-built site on a modern stack. Fixed scope, fixed price, fixed deadline. You own the code, the domain, and the data.
Delivery
14 business days from kickoff
- Up to 10 pages: home, practice areas or services, about, team, results, contact, plus legal pages
- Built on Next.js — sub-second load times and no plugin attack surface
- Conversion layout: sticky call button, click-to-call on mobile, short intake form on every page
- + 6 more
Intake Gap Audit
Two mystery-shop calls, a full audit against our PI & medical intake checklist, and an ROI report that puts a dollar figure on the leak.
Delivery
7–10 business days
- Two mystery-shop calls scored on a timestamped scorecard: one during business hours, one after hours
- Web form and chat response test with timestamps
- Full audit against the Marketing Bull Intake Checklist (speed-to-lead, coverage, follow-up, qualification, attribution)
- + 4 more
AI Content & Search Engine
A managed content system that publishes search- and AI-optimized content to your site every week, tracks where you appear in ChatGPT, Perplexity, and Google AI Overviews, and reports it monthly.
Delivery
First content live within 10 business days
- 4 long-form articles per month (1,200–2,000 words), built on your practice areas and the questions prospects actually ask
- Every article structured for both Google (E-E-A-T, schema, internal linking) and AI engines (citable answers, entity clarity)
- Attorney or physician review workflow — nothing publishes without a human in your firm approving it
- + 5 more
Lead Generation
Google and Meta ads managed as one system: campaigns, the landing pages behind them, and call and form tracking wired to your CRM so every lead carries the campaign that produced it.
Delivery
First campaigns live within 10 business days
- Campaign build and management on Google Ads, Meta, or both — whichever your market actually responds to
- Keyword, audience and competitor research specific to your practice areas and service area
- Conversion-built landing pages for each campaign, matched to the ad that sent the visitor
- + 6 more
Not sure where to start? Start with a conversation — we'll tell you which engagement fits, what it costs, and which you don't need.
Questions people ask first
What does an engagement cost?
It depends on the size of the firm and the shape of the work, so we quote it rather than publish a list. You get the scope and the fee in writing within a business day of the first call — no three-session discovery process before anyone names a figure — and neither moves once we start.
Can I buy more than one?
Yes, and they're built to stack: the website gets you found, ads and content get you called, the audit makes sure those calls get signed. Start with the audit if you're not sure where the leak is — it's credited toward anything else within 60 days.
Do you require a long contract?
The website and audit are one-time engagements. Lead generation and the content engine each have a 3-month minimum because anything shorter can't show you a real trend, then they're month-to-month with 30 days notice.
What if I'm outside Florida?
Everything is delivered remotely and we work with firms nationwide. Florida firms get the benefit of our Florida Bar advertising-rule familiarity; elsewhere, you'll want your own compliance review on marketing copy.
Who actually does the work?
A small senior team. There is no account-manager layer; the people you meet on the first call are the people who build your engagement, and you will know their names on day one.
Want the number for your firm?
Call 1-833-GET-BULL or book twenty minutes. We'll scope it on the call and tell you which engagement fits — or that none of them do.